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Category Archives: Video Marketing

Key features of an effective explainer video

There are a number of different types of video content that your company could produce for social media platforms, YouTube, or even the website itself. And each of these different types of content, serves a specific purpose, or meets a specific requirement for your audience. An explainer video is one of the most popular options, […]

Video content for product pages

If you are an eCommerce company, selling products online is usually your websites number one priority. And to grab the attention of potential customers, and to keep them browsing your website, you may need to consider using video content, particularly for product pages. But what type of video content should you consider? And what are […]

Why is video content better than text?

video marketing

For many companies, of all sizes, producing video content is one of the most important tools for advertising and marketing, reaching new customers and promoting sales and sign ups. But why is video content better than text for this purpose? And how can you really utilize the power of video marketing? Well, here at Oh […]

Are social media video “stories” effective for marketing?

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With Twitter testing it’s own version of “Stories”, called Fleets, and Instagram, Snapchat and Facebook stories on the rise, it seems that this form of short video content is really taking hold. But are social media video “stories” effective for marketing? And how can you use these to increase business sales and sign ups? Well, […]

Use video content to drive traffic to neglected website pages

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If you’re a company or business looking to succeed online, with product sales or services sign ups, the chances are, you have a high performing website. This includes professional design, functional layout and design choices, as well as high quality content. But no matter how many techniques you try, there will probably be some parts […]

Increase product sales with explainer videos

Video marketing can bring a range of advantages to any business or company. From increasing your audience range and reaching new potential customers, to driving traffic and increasing sales, professional video production, and professional video marketing, can be incredibly effective. And explainer videos are a particular type of video that can have a positive impact […]

Requirements for effective mobile video marketing content

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When it comes to mobile devices, an increasing number of people are using these to access the internet. In fact, the number of mobile users daily, frequently surpasses the number of desktop or laptop users. And for companies and businesses, this means making sure that website design, and website content is optimised for high performance […]

Video marketing: short series or one long video?

If you are thinking of producing stunning, high quality video content for your company or business, no matter what size, you might be wondering what type of content, and what length of content to create. From email marketing to landing page video content, and social media marketing, there are a number of ways to effectively […]

Using video content to increase email engagement

When it comes to digital marketing, email marketing is still one of the most effective strategies for businesses and companies to reach out to the audience, and attract sales and sign ups. This is a form of direct marketing, so you know exactly who is receiving your emails, and when. But this also means you […]